Quality concrete supplier.
Experienced and skilled in their field of expertise, St. Maarten Concrete is the biggest established ready mix concrete supplier on the island.
Case
study
Client
This project was commissioned to Bas van Os and me in 2018, by Lucas & Mallee and St. Maarten Concrete during my graduation internship.
Digital design
The project required webdesign only from our part. Later to be converted to responsive HTML/CSS/JS with CMS by an external party.
Website redesign
With no current website or corporate identity, we were briefed to make a new one. Challenged to show a relatively boring product, concrete, in a slick way.
Project
Deliverables
UX Strategy
Crafting a suitable approach for the digital solution this project requires. Target user types and needs. Solving the right problems.
UI Design
Fully responsive website with cross browser compatibility. Code that meets the international web standards and W3C Validation.
Prototype
Iterative prototyping as a foundation for exploring usability of the interface and its dynamics.
Design polished to the reputation of the company.
The challenge was to show a relatively boring product, concrete, in a way that is representative for the reputation of the company.
Fields of expertise
User Experience Design
Manipulating user behavior through usability, accessibility and desirability while interacting with an interface.
Interface Design
Visual layout of the graphical user interface based on information architecture. Focused on usability and the needs of it's users.
Motion Design
The use of functional interface animations lowers the users cognitive load while interacting.
